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Agenda

Go for the Greens 2018
Motivation + Momentum = Magic
10 Years of Success Through Synergy

Schedule at a Glance

Note: Topics and times are subject to change

Wednesday, February 14, 2018

 
5:30pm to 7:00pm MARVIN GARDENS
Speakers and Sponsors Reception (invitation only)
Sponsors: CESCO, IPMAS, Rogan, TREC, Imagen

 

Thursday, February 15, 2018

 
7:30am to 5:00pm CONFERENCE CENTER LOBBY
Registration
7:30am to 8:00am EAST BALLROOM
Breakfast
Sponsors: 317 Virtual and Creative Communications


8:00am to 8:30am

EAST  BALLROOM
General Session
Overview / Orientation: Motivation + Momentum = Magic
Welcome by co-founders, sponsors, and partners celebrating big anniversary dates
Presenters:

  • Cindy Chace, Go for the Greens Foundation, Fort Lauderdale, FL
  • Diane Sears, Go for the Greens Foundation, Orlando, FL
  • Romaine Seguin, UPS, Miami, FL
  • Leonard Spencer, Walt Disney World, Lake Buena Vista, FL
  • Ailish Campbell, Global Affairs Canada, Ottawa, ON
  • Pamela Prince Eason, Women’s Business Enterprise National Council, Washington, DC
  • Camille Burns, Women Presidents’ Organization, New York, NY
8:30am to 9:15am

EAST BALLROOM
General Session
Keynote: Resilience is the New Reality
Speaker: Lisa Kaiser Hickey, DPrint, Lakeland, FL

Women are tough. As owners of about one-third of all businesses worldwide, women play a crucial role in the global economy. And even in times of economic crisis, women show outstanding resolve and strength. Why? Because women are generally optimistic and willing to re-invent themselves and their businesses to create new opportunities. Whether they are business owners, corporate executives, government officials, or leaders of military or nonprofit operations, women are savvy at making deals, building relationships, communicating frequently and effectively, and delivering A+ customer service. Learn whether you possess the six elements of leadership women employ that lead to improved business performance.
Sponsor: DiVerse Media

9:15am to 9:30am Break
Networking  in lobby
9:30am to 10:30am

EAST BALLROOM
General Session
Panel Discussion: Secrets to a Stronger, More Diverse Supply Chain
What are corporate and government entities looking for today in suppliers, and why is a diverse supply chain important to them? If you’re a supplier, what do you need to know to excel in today’s business climate? A panel of corporate and government representatives will discuss factors affecting the supply chain this year, including global relations, cybersecurity, sustainability, legal compliance, pricing, technology, and more.
Sponsor: Aztec Promotional Group

Moderator: Benita Fortner, Consultant, Los Angeles, CA

Panelists:

  • TBD, UPS, Atlanta, GA
  • Dana Hill, Florida Blue, Jacksonville, FL
  • Kathey Porter, University of Florida, Gainesville, FL
  • Hue Reynolds, State of Florida, Department of Managed Services, Tallahassee, FL
  • Corey Smith, Major League Baseball, New York, NY
  • Leonard Spencer, Walt Disney World, Lake Buena Vista, FL
10:30am to 10:45am Break
Golf contest in lobby
10:30am to 4:00pm SALONS 4-6
Go for the Greens Marketplace

Visit our expo of women-owned and sustainability retailers.
10:45am to 11:45am EAST BALLROOM
General Session
Supply Chain Power Rounds

Corporate, government, military and nonprofit representatives hold informal roundtables with up to eight women-owned businesses in 15-minute sessions. Participants should bring business cards and capability statements.
Sponsor: Duke Energy

11:45am to Noon Break
Visit our expo of women-owned and sustainability retailers.
Sponsor: The Celestial Center

Noon to 12:45pm EAST BALLROOM
Lunch and Networking
Sponsors: Raytheon and Women in Defense

Special Presentation: Legacy Partners – Go for the Greens recognizes sponsors and partners that have been with the organization since its inception 10 years ago.

Special Presentation: Mary Schnack Award – Go for the Greens co-founders, along with the 2016 recipient, recognize someone whose work supports women and their businesses.

Presenters:

  • Cindy Chace, Go for the Greens Foundation, Fort Lauderdale, FL
  • Diane Sears, Go for the Greens Foundation, Orlando, FL
  • Nancy Allen, Women’s Business Development Council of Florida, Miami, FL (2016 Mary Schnack Award Recipient)
12:45pm to 1:30pm

EAST BALLROOM
General Session
Panel: Fast Growth Calls for Adaptability: Thriving Through Change
Women whose companies are among the fastest-growing in the United States according to the Women Presidents’ Organization share their experiences. How have their organizations coped through major change? What advice have they received along the way? What steps did they take to spur growth in their companies? They speak about what has motivated them and how they adjusted when they realized their momentum had put them on a path to rapid growth.
Sponsor: Women Presidents’ Organization

Moderator: Camille Burns, Women Presidents’ Organization New York, NY

Panelists:

  • Roz Alford, Women Impacting Public Policy, Atlanta, GA
  • Karen Townsend, Integrated Building Maintenance Services (IBMS) / ProMaka Products, Tampa, FL
  • Nicole Wickens, Validus Construction Services, Orlando, FL
1:30pm to 1:45pm BREAK
Visit our expo of women-owned and sustainability retailers.
1:45pm to 2:45pm

EAST BALLROOM
General Session
Panel Discussion: Expanding Your Market through Global Commerce
How are women-owned companies making a difference worldwide by expanding the reach of their customer base across borders? Learn about initiatives from government agencies, corporations and public policy champions that are helping pave the way for the special role women business owners play in today’s global economy. What lessons have been learned along the way, which tools have been the most effective, and what are the best methods for establishing relationships that help meet the objectives of global expansion?
Sponsors: UPS, Canadian Government

Moderator: Romaine Seguin, UPS Americas Region, Miami, FL

Panelists:

  • Ailish Campbell, Global Affairs Canada, Ottawa, Ontario, Canada
  • Debbie Gust, WOW! Factor Desserts, Alberta, Canada
  • Laura Lane, UPS Global Public Affairs, Washington, DC
  • Ruben Olmos Rodriguez, Global Nexus, Washington, DC
2:00pm to 4:00pm MARVIN GARDENS HALL
Matchmaker Lounge
One-on-One Matchmaker Sessions
(Prescheduled, by appointment only)
Sponsor: Women's Business Development Council of Florida and WBENC
2:45pm to 3:00pm Break
Visit our expo of women-owned and sustainability retailers.
3:00pm to 3:45pm

SALON 1
BREAKOUT SESSION 1

Panel: Funding Innovation    
You’re ready to grow your business to a new level, and that’s going to take money. What are today’s options, and how can you plug into them? Join this discussion about funding, sustaining and growing your company, featuring experts who are working with cutting-edge solutions every day.

Moderator: Retu Jalhan, RMP Group, Orlando, FL

Panelists: 

  • Diana LaTour, LFE Capital and LaTour and Associates, Orlando, FL
  • Nirali Chokshi, CPA, Chokshi Accounting & Tax Services, Orlando, FLTBD, Royal Bank of Canada
  • TBD, Royal Bank of Canada
3:00pm to 3:45pm SALON 2
BREAKOUT SESSION 2
Workshop: It’s Not Just Small-Talk: How You Can Use Weather as a Business Tool

Weather patterns often impede or delay business logistics and operations: Unfavorable conditions can cancel flights or divert routes, delaying employees. Heavy rain events can lead to road closures or event cancellations. Go-or-no-go scenarios can be dictated by a very narrow threshold of safety conditions surrounding severe weather or hurricane activity. All of the above can translate to unforeseen expenses that yield business losses of both time and capital. Learn how weather forecasting can be used as a valuable tool to hedge against these potential losses, effectively helping your organization save money — and look super-smart in the process.
Presenter: Jordanna Sheermohamed, Weather Forecast Solutions, Fort Lauderdale, FL

3:00pm to 3:45pm SALON 3
BREAKOUT SESSION 3
Workshop: Track Your Success and ROI

Developing a well-thought-out communication strategy for your trade show participation and getting the most out of your women-owned membership requires you to maximize your efforts by charting a solid course. This session will identify how to start with key indicators of success that are clearly established and quantified so that each message you send and every action you take for your pre-show, at-show, and post-show activity is planned and followed through. Learn the tools that are essential in your success and how to plan, chart, collect and connect. Follow-up and follow-through = ROI.
Presenter: Kay Douglas, Douglas Marketing Group, Detroit, MI, and Windsor-Niagara, ON
3:45pm to 4:00pm Break
Golf contest in lobby
4:00pm to 4:45pm

EAST BALLROOM
General Session
Workshop: Women as Game-Changers

On January 21, 2017, an estimated 4.5 million women across the globe marched to protest a world that is changing fast. This effort took a mere 74 days to organize globally. Behold the power of the feminine. We are reaching a tipping point where this untapped, unwavering, fierce feminine energy is rising. Experience a unique and scientific-based model for women entrepreneurs and leaders. This presentation will give you a taste of the future of leadership that acknowledges and celebrates how women think, feel and lead today.
Presenters:

  • Carolyn Parrs, Women As Game Changers, Santa Fe, NM
  • Devi Records, Women As Game Changers, Boulder, CO
4:45pm to 5:00pm Day One Wrapup
Presenters:
Cindy Chace and Diane Sears
5:30pm to 7:30pm WEST BALLROOM
Reception
Happy Feet Happy Hour

Sponsor: UPS
(Open to all full conference or Thursday conference attendees. To bring a guest, conference attendees must purchase a ticket in advance of the event. Tickets are available online at www.goforthegreens.org or at the registration desk in the convention center lobby on-site.)
5:00pm to 5:30pm Mentorship Reception (by invitation only)
7:30pm Dinner on your own
7:30pm Canadian Delegates Reception (by invitation only)
Sponsors: Canadian Government, UPS

 

Friday, February 16, 2018

 
6:30am to 4:00pm CONFERENCE CENTER LOBBY
Registration
7:30am to 8:10am EAST BALLROOM
Interactive Breakfast
: Global Roundtables on Business Across Borders
Learn more about your sister Go for the Greens attendees over a informal breakfast. Delegates from the Canadian trade mission, the UK and other nations host roundtable discussions about how to do business together, even across borders. Come ready to find out how you can make connections and create partnerships that will expand your business globally.
Sponsors: Canadian Government

8:10am to 8:30am

EAST BALLROOM
General Session
Welcome and Announcements

Special Presentation
: Partners in Trade – Hear from the Canadian Minister of International Trade, The Honourable François-Philippe Champagne, about how global trade affects the economy and your organization.

Presenters:

  • Cindy Chace, Go for the Greens Foundation, Fort Lauderdale, FL
  • Diane Sears, Go for the Greens Foundation, Orlando, FL
  • Susan Harper, Canadian Consul General, Miami, FL
  • François-Philippe Champagne, Canadian Government, Ottawa, Ontario, Canada

Special Presentation: Successful Business Matchmakers – Business owners talk about successes from Go for the Greens connections.

8:30am to 10:30am

EAST BALLROOM
General Session
Panel: What You Need to Know to Thrive in the Circular Economy
Where do all the materials go when you throw out pieces of equipment and other items that have outlived their usefulness, including simple garbage? Some companies and organizations have put that question to the test and are creating what is known as “The Circular Economy,” taking waste out of the equation. The Ellen MacArthur Foundation defines a circular economy as one that relies on system-wide innovation and aims to redefine products and services to minimize negative impacts. One of its foundations is a transition to renewable energy sources, but it goes much deeper than that. What is your business already doing to contribute to the circular economy, and what more can you do? Our expert panel will discuss why this is important to your customers, your vendors, your shareholders and your bottom line.
Sponsor: BSI Biodegradable

Moderator: Tim Center, Sustainable Florida, Tallahassee, FL

Panelists:

  • Susanna Carson, BSI Biodegradables, Vancouver, BC
  • Rhonda Clark, UPS, Atlanta, GA
  • Ken Lindeman, Florida Institute of Technology, Melbourne, FL

Spotlight: Businesses Making a Difference

  • Interviewer: Carolyn Parrs, Women As Game Changers, Santa Fe, NM

Fireside Chat: Making a Difference in Your Community and Our World
Moderator: Tim Center, Sustainable Florida, Tallahassee, FL
Panelists:

  • Clayton Ferrara, IDEAS for US, Orlando, FL

Spotlight: Businesses Making a Difference

  • Interviewer: Carolyn Parrs, Women As Game Changers, Santa Fe, NM

Interactive Workshop: Trends in ‘Green’ Business Practices
If you’re not marketing your company as a business that is in the know about sustainability, you might be missing the boat. Corporations and government agencies are increasingly insisting that their vendors follow best practices in sustainable business, partly fueled by demand from their customers. What are large and small organizations doing today, and what does the future look like in sustainability for businesses?
Sponsor: Sustainable Florida

Moderator: Tim Center, Sustainable Florida, Tallahassee, FL

9:30am to 11:45am MARVIN GARDENS HALL
Matchmaker Lounge
 One-on-One Matchmaker Sessions
(Prescheduled, by appointment only)
Sponsor: Women’s Business Development Council of Florida
10:30am to 10:45am Break
Visit our expo of women-owned and sustainability retailers in the Go for the Greens Marketplace
10:45am to 11:45am

EAST BALLROOM
BREAKOUT SESSION 5
Panel: Capitalizing On the Encore Entrepreneurship Trend

There’s a growing wave of entrepreneurship coming, and it’s about to create a whole new set of needs in the business world. Baby Boomers retiring from what might be the last generation to receive true pensions will be looking for something to do with their time and expertise, and many of them will join the ranks of entrepreneurs, small business owners, and consultants. How can you capitalize on this trend as a business owner in construction, real estate, healthcare, marketing, hospitality, technology, and other industries? Or if you are part of this wave, what can you do to prepare yourself for an encore career? Hear results of a groundbreaking new study, and participate in research that will help shape tomorrow’s entrepreneurial landscape.     
Moderator: Lisa Dilts, Compspring, Orlando, FL

Panelists:

  • Jean Cannon, MyStartupSuncoast.com, Sarasota, FL
  • Monica Stynchula, REUNIONCare, St. Petersburg, FL
10:45am to 11:45am SALON 2-3
BREAKOUT SESSION 6
Workshop: Get the Right Things Done and Shoot for PAR
Professional women everywhere know resilience in business means finding a way to get the right things done in the face of a multitude of demands and challenges. Ginger Rogers said it perfectly: We strive to be the best and do so “backward and in heels.” Drawing from her first book, Plugged: Dig Out and Get the Right Things Done, author and consultant Krissi Barr introduces three powerful tools to help you boost your resiliency. Set against the backdrop of golf, you’ll leave knowing how the game is played … and ready to shoot for PAR!
Presenter: Krissi Barr, Corporate Success, Cincinnati, OH
11:45am to 1:00pm EAST BALLROOM
Lunch and Networking
Sponsors: Century Link, Florida Blue, Orlando Health, Moffitt Cancer Center

General Session
Special Presentation: Cancer Survivor Award
Presenters:
  • Cindy Chace, Go for the Greens Foundation, Fort Lauderdale, FL
  • Diane Sears, Go for the Greens Foundation, Orlando, FL
  • Desiree Hanson, Moffitt Cancer Center, Tampa, FL
  • Dein Spriggs, Florida Amateur Drivers, Fort Lauderdale, FL
1:00pm to 2:00pm

EAST BALLROOM
General Session
Keynote: Drive Determines Distance: How Far Are You Willing to Go?
Speaker: Lisa “Longball” Vlooswyk, Calgary, CA
Lisa is a peak performance specialist and will share her journey with you, how she went from a high handicap recreational adult golfer to being ranked second in the world and one of the longest hitters on the planet. She will help you find clarity in the areas of:

  • Intrinsic motivation – What are you passionate about? What gets you excited? What drives you?
  • Goal setting – How far do you want to go? What do you want to achieve? Do you have limits? Are you challenging yourself enough?
  • Overcoming obstacles – You will have setbacks and difficulties. How will you persevere and thrive?
  • Collaboration – Teamwork and communication are vital to success. Surround yourself with people who support you.

Sponsor: Banneker Industries

2:00pm to 2:50pm

Matchmaker Lounge
One-on-One Matchmaker Sessions
(Prescheduled, by appointment only)
Sponsor: Women’s Business Development Council of Florida and WBENC

2:00pm to 2:50pm

General Session
Active Workshop: Golf Techniques for Any Skill Level (Even None!)

Learn from our group of experts everything from beginner moves — such as how to hold a club, tee off, and putt — to advanced skills—such as chipping, improving your stance, and hitting a longer drive. Visit the interactive stations to brush up on your favorite skills and you’ll be ready to play in the Go for the Greens events on Saturday, or at least talk about golf at the office next Monday.  
Sponsor: EWGA

Moderator: Jane Geddes, Executive Women’s Golf Association, West Palm Beach, FL

Panelists:

  • Donna Fiedorowicz, retired golf professional, Ponte Vedra Beach, FL
  • Lisa “Longball” Vlooswyk, keynote speaker, Calgary, ON

2:50pm to 3:00pm Break
Visit our expo of women-owned and sustainability retailers in the Go for the Greens Marketplace
3:00pm to 4:00pm

EAST BALLROOM
Mentorship Power Rounds

Young women students meet in informal roundtable sessions with women business owners and leaders from corporate, government, military and nonprofit organizations. Tables will be grouped by industry, topic or interest. Participants should bring business cards.  
Sponsor: TREC

Moderators:

  • Billie Bryant Schultz, CESCO, Dallas, TX
  • Pamela Rogan, Rogan Marketing and Communications, Orlando, FL

4:30pm to 4:45pm EAST BALLROOM
General Session
Interactive Workshop: The Next Generation of Business Leaders

In this interactive session, hear from students who are participants of the Go for the Greens mentoring program about what they’ve learned and what they plan to do with their new knowledge. Also learn about sister mentorship programs by Enterprising Women magazine and other organizations to learn how you can get involved.  
Sponsor: CESCO
Moderator: Monica Smiley, Enterprising Women, Cary, NC

4:30pm to 4:45pm

EAST BALLROOM
General Session
Conference Wrapup and Prize Drawings
Presenters:

  • Cindy Chace, Go for the Greens Foundation, Fort Lauderdale, FL
  • Diane Sears, Go for the Greens Foundation, Orlando, FL
4:45pm to 6:45pm FREE TIME
Relax and change clothes for evening festivities
5:15pm  to 5:45pm VILLAGE GREEN
Group Photo

Meet at Village Green on the lawn behind the BoardWalk hotel lobby to enjoy a complimentary Canadian beer. After a group photo, Disney guides will escort group into Epcot. Wear your Go for the Greens T-shirt sponsored by IBM, the Canadian Government, and Aztec Promotional Group!
Sponsor: Molson Coors
5:45pm to 10:30pm EPCOT CANADA AND AMERICA PAVILIONS
Private reception and tour, with fireworks on the lake

Celebrate the 10th anniversary of Go for the Greens and the 150th anniversary of Canada at this very special multicultural event.

(Open to all full conference or Friday conference attendees. Attendees who would like to bring a guest must purchase a ticket in advance of the event. Tickets are available online before the conference at www.goforthegreens.org or at the registration desk in the convention center lobby on-site during the conference. The ticket covers the Canadian Pavilion tour, Epcot reception, and fireworks.)
Prime Sponsors: Walt Disney World, Royal Bank of Canada

 

Saturday, February 17, 2018

For 18-hole golfers
5:45am to 6:00am BOARDWALK HOTEL LOBBY - BELLE VUE LANDING
Coffee station
Grab a hot morning beverage and pick up your golf goody bag with water, breakfast snacks and fun golf items before you head to the golf course.
6:30am to 7:00am BOARDWALK HOTEL LOBBY
Transportation to golf courses
Sponsor: Enterprise Holdings       
7:00am to 7:30pm MAGNOLIA GOLF COURSE
Registration and stretching
7:30am to 12:15pm MAGNOLIA GOLF COURSE
Golf Networking Event (18 holes)

Sponsors: UPS and Executive Women’s Golf Association
12:20pm to 1:00am SHUTTLE BACK TO HOTEL
Transportation back to the BoardWalk
Sponsor: Enterprise Holdings
1:00pm to 2:00am BOARDWALK CONVENTION CENTER
Golf awards, silent auction and lunch
Sponsor: Merck

Moderator: Josh Ferguson, Enterprise Holdings, Tampa, FL

For 9-hole golfers
 
8:00am to 8:30am BOARDWALK HOTEL LOBBY
Transportation to golf courses
Sponsor: Enterprise Holdings
8:30am OAK TRAIL GOLF COURSE
Registration and stretching
9:00am to 12:15am OAK TRAIL GOLF COURSE
Clinic and Golf Networking Event (9 holes)
Sponsors: UPS and Executive Women’s Golf Association
12:20 to 1pm SHUTTLE BACK TO HOTEL
Transportation back to the BoardWalk
Sponsor: Enterprise Holdings
1:00pm to 2pm

BOARDWALK CONVENTION CENTER
Golf awards, silent auction and lunch
Sponsor: Merck

Moderator: Josh Ferguson, Enterprise Holdings, Tampa, FL